A MOMENT WITH BIG MIKE ODUMUYIWA

 

A MOMENT WITH BIG MIKE ODUMUYIWA

By Cali Vibe @MyCaliVibe

Q: So You Were a Dallas Cowboy?
A: Yes
Q: How was your brief stent in the national football league
A: It was a great experience being out of college & young. Taught me about leadership hardwork, and teamwork
Q: How did you end up in corporate America?
A: I had to make a living after football, until another team picked me up so I got into corporate America bigmike
Q: When did the music industry come into play?
A: well I had my own mortgage company and my little brother was a upcoming artist. And he thought with my knowledge in business, it would work well in the music industry
Q So that’s how you became and Artist Manager?
A: Yes
Q: Who were your most memorable artists you managed.
A: I have managed platinum recording artist, Shawnna of Luda Cris DTP, and P-diddy MTV Making da band Chopper Young City
Q: What are some of the things you did as a manager
A: Everything under the sun negotiations, Tour schedules, Booking, lol Family therapist
Q: With the climate change going on, now seems like a great time for artist to position
themselves for success in today’s music industry. What tools for success can you share
with them to assist them along their journey?
A: What I can say is that they need to make sure they brand themselves
1] Connect with their listeners both online and in person! A strong relationship with them is crucial to sustaining and growing your fan base. You need is a camera, internet connection and an irresistible personality to begin.
2] Work on your brand identity and awareness. Get yourself some eye-catching. A strong brand identity helps develop a strong brand awareness. You want your logos and branding to become instantly recognizable, if they look cool, people will buy your band’s t-shirt when they’re browsing your merch.
3] Don’t wait for a record label to knock on your door. Nowadays, major labels hardly ever sign an artist without a successful independent career behind them, so concentrate on doing your own thing and don’t worry about chasing a big-money deal.
4] Do not ignore streaming as an unsigned artist try to raise your profile and reach new fans. Get play listed on the likes of Spotify and Apple Music it is invaluable and a free way to put your music in front of new listeners
With that being said, right now is a great time for independent artist to position themselves for success in today’s music industry.